Innovyx Appoints Julie Woodward Vice President, Client Services

Seattle and New York — Innovyx, an Omnicom agency-focused e-mail marketing services firm, has named Julie Woodward Vice President, Client Services. Based in the company’s Seattle office, she will report directly to Derek Harding, CEO.

With over 20 years of marketing and advertising experience, Woodward brings a wealth of knowledge and a solid management background to the position. In this newly created role, she will oversee the growth and development of the nationwide account team, while also providing strategic direction for the company.

Prior to joining Innovyx, Woodward worked at SpyGirl Productions and DDB Worldwide. Her SpyGirl clients included Starbucks, Nordstrom, the Bill & Melinda Gates Foundation, and Getty Images. While at DDB, she managed the Holland America and McDonald’s accounts. In addition to her agency background, Woodward has worked in-house as Advertising Manager at REI and in various marketing roles at several high-tech companies.

“Julie is that rare marketing professional with experience in a number of verticals,” said Derek Harding, CEO, Innovyx. “We expect that her insights will benefit the nationwide account team and aid Innovyx’s growth.”

About Innovyx

Founded in 1998, Innovyx (www.innovyx.com) specializes in providing sophisticated email marketing solutions to advertising and marketing agencies, and global 2000 enterprises, through its technology and strategically focused client services team.

Clients benefit from Innovyx’s agility, flexibility, and unique ability to integrate with multiple agencies and databases involving multi-channel marketing programs. These solutions enable business professionals to create, deliver, and analyze direct marketing campaigns and customer communications programs.

About STAR Marketing

STAR Marketing (www.starmsgroup.com), a division of the Omnicom Group, is a network of customer experience management agencies and specialist services including: CRM, interactive, direct, digital and search media, analytics, teleservices, email, strategic consulting and process improvement.

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